Content Marketing
Asset Creation
Regional Storytelling
Industrial Communication
B2B Narrative Strategy
B2B - B2C Strategy
Awareness and
Localisation Campaign
Rexel
1 Month
Energy Efficiency Solutions & Logistics
Social Media Marketing
Rexel Globally Known,
Regionally Missed
Rexel’s global leadership was well established, but regional engagement in India required a new approach. By reframing complex offerings through locally meaningful stories, the brand aimed to build stronger connections and emerge as a dependable regional partner.
Corporate presence
localized to perfection,
by compelling storytelling.
Rexel transformed its global authority into narratives that truly resonated locally, grounding corporate messaging in real industry contexts. Through Buzzzworth’s solution-led, compelling storytelling, the brand spoke directly to Indian professionals, building relevance, trust, and approachability. It maintained consistency, credibility, and leadership across regional touchpoints without compromising its national-scale corporate integrity.
How do you make industrial automation
a topic of genuine regional
interest?
You don’t create ads.
You craft relatable corporate narratives.
Most brands promote products.
We focused on real working situations,
Told through regional perspectives.
The Result?
3,6430+
Hyper-Targeted Reach
4,9320
Genuine Impressions3250
High-Quality Engagements100%
Organic TractionOther projects
